When VinFast celebrated the opening of its 350th service centre in Vietnam, the milestone confirmed a strategy built around after-sales polices that have become one of the most powerful forces behind the company’s rise.
The brand has made a point to build trust by showing that support, maintenance, and long-term care are as central as design and performance.
That foundation has accelerated Vietnam’s shift from internal combustion engines to electric vehicles by reshaping consumer expectations at a moment when many drivers feared the unknowns of electric mobility.
The VF 8 sits at the centre of this effort. The D-segment SUV carries some of the brand’s strongest technological features, but owners frequently point to something else as the real anchor of confidence.
VinFast’s 10-year warranty provides clarity and duration that signal durability and accountability. The warranty strengthens the ownership experience far beyond the first months of excitement.
It gives customers a long-term care horizon that has become a signature of the brand.
That same logic now shapes VinFast’s journey into the Middle East, which has become one of the company’s most strategically watched regions. Here, the VF 8 plays a leading role again. The model enters markets where extreme temperatures, long driving distances, and a growing appetite for electrification coexist.
Buyers want modern features, yet they hesitate when support networks feel uncertain. VinFast responds by applying the same customer-first approach that defined its Vietnamese success.
The VF 8 is positioned as a practical yet advanced EV tailored for regional realities. A strong battery management system, robust safety systems, and a suite of ADAS features make it competitive. Yet the real persuasion comes from the company’s after-sales polices.
VinFast brings its 10-year warranty to Middle Eastern markets without dilution, as well as 10-year, unlimited-distance coverage for the battery.
The duration reads almost like a challenge to industry norms, especially in a region where long-term durability is closely scrutinised due to harsh climatic conditions. The policy signals a clear commitment to stand behind its vehicles for a full decade.
Service and support infrastructure in the region is being developed with the same guiding principle that structured the Vietnamese network. VinFast aims to ensure that VF 8 owners can rely on predictable assistance, transparent repair practices, and fast turnaround times.
Mobile service units, 24/7 roadside assistance, and regional partners help bring support closer to customers rather than asking customers to adjust their habits to a new technology.
As Middle Eastern governments accelerate electrification plans, the question facing consumers is not simply which EV delivers the best range or digital interface. It is which manufacturer will walk with them through the unfamiliar years ahead.
By pairing the VF 8 with long-term care rooted in proven after-sales policies, VinFast hopes to make the leap to electric mobility feel not only appealing but also secure. The strategy echoes lessons from Vietnam’s transition and suggests that, in the Middle East, peace of mind may be the most powerful catalyst for adoption.
